Why should I Stage my home?

In order to gain an edge over the competition in the market place, your home must be priced right and look better than the competition.  A staged home maximizes your return on investment.

While real estate is an investment, the reason someone buys a house is emotional.  A staged home invites a buyer into a room and allows them to see themselves in it.  It shows that the home is taken care of, so calms any fears of hidden costs and problems.  It showcases the strengths of the property rather than the shortfalls.  In fact, over 77% of buyers find it “easier to visualize the property as their future home” when it is staged.  And, almost a third of buyers are more willing to “overlook property faults” when the home is staged.

The right price will get the buyer in the door, but Staging sells a house!

Here are a few more facts and statistics on the benefits of staging:

Staging Facts and Statistics

The longer your house is on the market, the lower the selling price will be.
Statistics show a well staged home spends 50% less time on the market.
Statistics show a well-staged home sells for at least 1-10% more than a comparable non-staged home.
A buyer has an opinion of your house within the first 15 seconds. Over 97% of buyers agents say that staging has at least some effect on the buyers view of the home.
A buyer stays in a vacant house an average of 5  minutes but lingers in a furnished home an average of 40 minutes.

77% buyers’ agents said staging a home made it easier for a buyer to visualize the property as a future home and 40% of Buyers were more willing to walk through a home they saw online.

40% of buyers are more willing to walk through a staged home they saw online.
Statistics show that 9 out of 10 people cannot visualize how the property could be. Over 77% of buyers find it easier to visualize the property as their future home when it is staged.
Staging helps the buyer to emotionally connect with your home. It allows them to mentally move in, not move on.
Your investment in Staging now is less than your price reduction later.
You only have one chance to make a great first impression.
Looks Better on the Internet, MLS and Advertising Materials
A cluttered or vacant home is not appealing “in person”, but it’s even less appealing in pictures. Real estate agents looking for potential properties, or clients browsing the internet, pass by vacant homes because it’s hard to tell how big the “vanilla” space really is. If a home’s cluttered, the room will appear much smaller than it actually is.
Agents are more likely to show a Staged property
Real estate agents know they are more likely to sell a home that is staged and designed to sell, than a home that is cluttered or vacant.
WHEN should I Stage my home?

Don’t leave money on the table!

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